Journey to an extended validation certificate
Trust is a really difficult thing to define. Think about it in the web security context - how do you "trust" a site? Many people would argue that trust decisions are made on the familiarity you have with the brand, you know, brands like LinkedIn, Dropbox, Adobe... who've all had really serious data breaches. Others will look for the padlock in the address bar and imply by its presence that the site is trustworthy... without realising that it makes no guarantees about the security profile of the...